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Start Plan

$0
Free Forever

+ 500 credits included

Start Now

Perfect for Individuals or to try it out

Grow Plan

Start at
$1,299
/ month

5,000 Leads
Shopify Integration
Trigger events
Data Enrichment

14 Day Free Trial

Start Now

For Shopify Brands ready to get things started

Scale Plan

Enterprise
Custom
Full-Service Solution

Grow Plan +
Custom # of Leads
Dedicated CSM
Priority Support

14-Day Free Trial

Talk to Sales

Recommended for Brands with over $1M in annual revenue

Best Value
Save 20%

Start Plan

$0
Free Forever

+ 500 credits included

Start Now

Perfect for Individuals or to try it out

Grow Plan

Start at
$999
/ month

Shopify Integration
Trigger events
Data Enrichment

14 Day Free Trial

Start Now

For Shopify Brands ready to get things started

Scale Plan

Enterprise
Custom
Full-Service Solution

Grow Plan +
Dedicated CSM
Priority Support

14-Day Free Trial

Talk to Sales

Recommended for Brands with over $1M in annual revenue

Only Pay for Active Conversations

(not the size of your list!)

15cts per conversation

500
Credits
$75

15cts per conversation

1,000
Credits
$150

15cts per conversation

2,500
Credits
$375

15cts per conversation

5,000
Credits
$750

Sign up today and get 500 credits for FREE

Sign Up

Estimate how much revenue Drop can bring to your bottom line

0
50K
100K
150K
200K
250K
300K
350K
400K
450K
500K
Instagram Followers :
100,000
Estimated Conversations*:
10,000 – 15,000
Total Cost Monthly :
$829 – $2K
Return on Investment :
x10 – x72
Estimated Revenue**:
$20K – $60K

We offer special programs for Creators, Influencers & Agencies

Creators

Get help and join our program specifically designed for creators

Get in Touch

Agencies

Join our program specifically designed for brands and agencies

Get in Touch

Frequently Asked
Questions

How much does it cost?

We have three plans to choose from.

1. Our Start Plan is Free Forever and comes with a one-time stock of 500 conversational credits. It’s perfect for Individuals or brands with less than 20K followers and looking to just test the waters.

2. Our Grow Plan is $1,299 a month (or $999 per month if billed annually), and is great for most Shopify Brands with over $1M in yearly revenue. It includes everything you need with 5,000 credits per month, a Shopify Integration, Premium features & Templates, and basic support.

3. Lastly, we have our Scale Plan that has custom pricing. These are for brands who want to launch the most robust IG DM program, with unlimited credits, a dedicated CSM, a dedicated support team offering white glove services, and also a collaborative paid ads & influencer strategy.

*Credits are only used on active conversations.
1 Credit = 1 Conversation. After they run out, they can be bought in bundles of 500, 1,00, 2,500 etc for $0.15 per credit. These plans are all billed monthly, and can be cancelled at any time. Annual contracts are also available for those who want to save even more.

Can I try it for free?

Of course! You can sign up for our limited Free Plan or our Grow Plan which includes a 14-day free trial to try out the full capability of our platform. You don’t need a credit card to sign up either!

What’s the difference from email or SMS marketing?

The biggest difference between Instagram Direct Message marketing, versus email or SMS, is that it’s hosted on your audience’s favorite app. This may be somewhat obvious, but it’s a complete game-changer since you won’t have to switch your audience’s attention from one channel to another. It’s more conversational and less intrusive than SMS, and has a much higher opening rate than email.

I hate random marketing messages, isn’t this the same?

We do too. As direct marketers in general we always strive to be subtle and valuable, not annoying or dissmissable. The beauty of IG DM automation is that the audience makes the first move, sending YOU a message to start.It’s built into our DNA is to always make it a two-way street, using action items, segmentation and more to ensure the person on the receiving end is interested in the conversation, not being pushed into it.Lastly, our templates, success stories and use cases all use casual, conversational tones, and discourage bot-like copy and big clunky texts to avoid feeling automated and non-personal.

How effective is it?

Instagram Direct Message Automation has a:

Opening Rate:  80-100%
Engagement Rate: 40-60%
CTR: 20-30%
Conversion Rate: 8-15%

*While these numbers vary from brands, industries, campaigns, etc, you’ll notice it’s a huge departure from what ecommerce efforts generally result in.

Can I save the data I collect on Drop?

Yes! It’s yours to keep. Our mission here at Drop is for you to own your IG audience instead of renting it. We want to end the “pay to play” experience brands and creators have on social and introduce the new-age of owning, and collecting, real insights from their Instagram audience.

Can I use Drop without Shopify?

Most definitely! A lot our clients don’t run on Shopify, but still get a ton of value from IG DM marketing. But we aren’t stopping there. We are working hard on adding more ecommerce integrations, so everyone can have the same IG DM superpowers.